Doubling Down: My Specific Strategy

I recently wrote about how and why I'm looking into doubling down on my strengths to improve a weakness, and I figured it would be a great follow-up to try and explain the specifics of my strategy. It's an interesting learning opportunity for me, so why not share it with those that are interested? The format of this post is really just to call out the specifics of some strategies I'm looking at exploring when building the brand for my vehicle to help with sponsorship opportunities. Reach Outside Core Audiences This one shouldn't be a shock to you if you're familiar with this blog already. It's primarily aimed at programming, leadership in a tech environment, and self-reflecting as a means to improve. One of my goals is to explore attracting other audiences that might have a bit of overlap with…

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Continuous Improvement – One on One Tweaks (Pt. 2)

Continuing With Continuous Improvement I wrote about continuous improvement before and how I've been trying to tie that into my leadership role through changes to my one on one process. To recap, at our organization we try to roll continuous improvement into most things that we do. We're well aware that we're not going to get things perfect the first time, so as long as we have a process in place to learn, reflect, and adapt, then we can make changes to better our situation. It's something that's ongoing and it doesn't really have an end. So long as your organization is growing and changing over time, or the environment in which your organization is changing over time, having continuous improvement baked into your culture is key to success. Previously, I mentioned that at Magnet Forensics I hold regular one…

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Happy St. Patty’s Day – Weekly Article Dump

Happy St. Patty's Day! I hope everyone who was celebrating St. Patrick's Day was able to not only have fun but stay safe doing so. Of course, when there is drinking associated with a holiday it can be easy to get carried away. It's always a great idea to have driving arrangements or the option to sleep at a friend's place set up before you head out to celebrate. This year I was able to celebrate with a handful of my university friends that I don't get to see as often as I'd like. I haven't been drinking much at all now for nearly half a year, so I stuck to my one Irish coffee to meet my liquor allowance. We all had a blast discussing where our lives have taken us so far, and it's great to see everyone…

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Performance Reviews – Weekly Article Dump

Performance Reviews It's almost the end of the year, and performance reviews for many companies are just around the corner. This will be the first time for me sitting on the other side of a performance review. I'm excited, and to be honest, a little nervous about how it will all play out. I know our HR manager has done an excellent job putting together our initial take on performance reviews, but it's still going to be up to me to ensure that all aspects of a performance review are communicated properly to my team. It's definitely going to be an interesting time of year! I've started doing a little bit of reading on performance reviews. From what I can tell, the general consensus is that most performance review systems are flawed and nobody knows the perfect way to do…

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Halloween – Weekly Article Dump

Happy HalloweenHappy Halloween, everyone! I hope those of you who were out and about with your own little ghouls and ghosts had a safe Halloween this year.Halloween costumes were pretty creative again this year at Magnet Forensics. I tried going with my own Horse Lime attempt, but it's difficult when not many people know what the Horse Lime actually is. Regardless, my awesome mother put together the lime portion of my costume, and I was extremely grateful for that (and yes, I'm in my mid 20's. No judging). I think it turned out pretty damn good.This year, Saige won our Halloween costume contest. As Old Gregg, it was hard for that to not be a sure-fire win. Complete with Bailey's in hand, I think the only thing that could have made it better was a set of watercolours to go…

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Migration – Weekly Article Dump

Migration: Bye to the Pi Well... it happened. If you checked in earlier this week, you might have noticed Dev Leader was completely down on Thursday. Quite a bummer... but the show must go on. Migration to a new host was necessary, but that wasn't without some hiccups. For me, having a site hosted was still a pretty new process. I had tried it a couple of times before, but running a web server that I controlled always felt better. Just more control I suppose. Migration started off sort of sour where I was required to re-install Wordpress on my host a few times due to some technical difficulties... And of course, it was hard to sit still while I knew my site was down. Once I finally had Wordpress launched, the only part of the migration that went smooth…

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Innovation: Weekly Article Dump

Innovation and You There's no denying innovation is important. You often see startups oozing with innovation completely disrupt a market and consequently, there are tons of people out there with dreams to do the same thing. How do you jack up the innovation level in your company? Why is it that startups seem to be so much better at innovating even though multi-million dollar companies have the people and financial resources to throw at R&D? Why do big companies suck at innovating? The answer starts with your employees. Empowering your employees to innovate and embedding innovation in the work culture is key to ensuring your company continues to innovate. With big companies, the focus moves from innovation to profit maximization. Over time though, some small team of highly innovative individuals are going to find a way to do it differently…

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